SAF.CO is a black-owned company based in Montreal, Quebec, and run by queer black artist Camille Rae.

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 Their merch includes slogan tees, stickers, and postcards. The tees have important life lessons Camille has learned over the years. The importance of being self-aware and intentional in your actions as well as knowing no one can love you better than you love yourself and the greatest love of all starts from within.